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PrettyLittleThing’s Rebrand Just Dropped—And The Internet Has Thoughts
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The Skims and Rhode Playbook Is Intentional and Always Sells Out
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Topicals Figured Out What Every Other Beauty Brand is Still Trying To
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No Photos, Please: Inside Luxury’s Love Affair with Secrecy
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Sleep or Die Is Betting Big on a Bold Voice—And It’s Working
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Sephora's Top-Selling Brand Doesn't Even Sell Makeup
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Brand Insider Round-Up
The Brand Insider Round-Up:July
Hot collabs. IRL moments. Summer.
By
Bibiana Obahor
July 11, 2025
Editor's Picks
The Fashion of Summer 2025: 8 Brands to Shop Now
Hot Brands, Cool Stories
By
The Desiree Team
July 17, 2025
Marketing
Why Summer Is the Perfect Time to Break the Branding Rulebook
Neutrals need a holiday
By
Bibiana
July 15, 2025
Website Design
Shopify vs Webflow vs Squarespace: What's the Best Platform to Sell Products Online in 2025?
Click. Drag. Sell. Panic?
By
Desiree Team
July 9, 2025
Case Studies
No Photos, Please: Inside Luxury’s Love Affair with Secrecy
ÂŁ800 jeans and the crazy prices we pay to be seen (or unseen)
By
Bibiana ObAHOR
July 7, 2025
Lifestyle
July Editor’s Letter
Mid-year check-in
By
Bibiana Obahor
July 1, 2025
Marketing
The Skims and Rhode Playbook Is Intentional and Always Sells Out
How the cool girls launch
By
Bibiana Obahor
July 3, 2025
Marketing
Topicals Figured Out What Every Other Beauty Brand is Still Trying To
and it’s not just good product
By
Bibiana Obahor
March 31, 2025
Insights
What’s Happening at the Intersection of Fashion and Tech?
Fashion is getting smarter
By
Amaya Blake
March 28, 2025
Branding
Cool Colour Combinations for Spring 2025
Spring says: go brighter
By
Bibiana Obahor
March 26, 2025
Case Studies
Sleep or Die Is Betting Big on a Bold Voice—And It’s Working
How to make people care
By
The Desiree Team
March 24, 2025
Case Studies
Sephora's Top-Selling Brand Doesn't Even Sell Makeup
But it does smell amazing
By
The Desiree Team
March 21, 2025
Case Studies
Eadem Proves That Good Design Is Good Business
Branding that means business
By
The Desiree Team
March 19, 2025
Case Studies
Can Crown Affair Stay Cool While Going Big?
The $98 hairbrush people swear by
By
The Desiree Team
March 14, 2025
Case Studies
How To Build An Immersive, Culturally Relevant Brand
SPF with a side of cool
By
The Desiree Team
March 12, 2025
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