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Shopify vs Webflow vs Squarespace: What's the Best Platform to Sell Products Online in 2025?
Branding
Cool Colour Combinations for Spring 2025
Branding
PrettyLittleThing’s Rebrand Just Dropped—And The Internet Has Thoughts
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Why Summer Is the Perfect Time to Break the Branding Rulebook
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The Skims and Rhode Playbook Is Intentional and Always Sells Out
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Topicals Figured Out What Every Other Beauty Brand is Still Trying To
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No Photos, Please: Inside Luxury’s Love Affair with Secrecy
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Sleep or Die Is Betting Big on a Bold Voice—And It’s Working
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Sephora's Top-Selling Brand Doesn't Even Sell Makeup
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Black Beauty’s Biggest Problem Isn’t Funding—It’s What Comes Next
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The Highs, The Lows, and The Future of Luxury Fashion.
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Packaging
/
September 5, 2024
The Hand Creams with the Most Stylish Packaging
From Chanel to Glossier, these hand creams are as beautiful as they are effective.
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Packaging
Packaging
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September 5, 2024
The Hand Creams with the Most Stylish Packaging
These brands do it best
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Packaging
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August 27, 2024
The Best Lip Balm Packaging, According to the BI Team
These brands do it best
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Packaging
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May 1, 2024
The Everything Guide to Beauty Packaging
Waste not, want not: what you need to know
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Packaging
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November 21, 2023
A Lesson on Colour in Beauty Packaging
From NARS to Tatcha and more
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Packaging
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September 25, 2023
Halfday Iced Tea: In The Aisles Of Success
A lesson on shelf appeal
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Packaging
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July 20, 2023
The Art of Unboxing Success, Why Packaging Matters
How packaging design influences consumer perception
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